Happiness and utility
"Happiness is not achieved by the conscious pursuit of happiness; it is
generally the by-product of other activities."
"The value of that which is sought to be maximised in any situation
involving a choice."
I disagree with Aldous Huxley’s comment that in a conscious pursuit of happiness, one cannot achieve it. This is because when one consciously increases their utility, they derive more pleasure from it and subsequently become happier. Why else, if not to have more because it pleases you (hence happier) would one pursue more activities (which increases their utility)?
I think that happiness is a complex emotion. It revolves around relative – not absolute – equilibria. The theory of relative wealth provides a good example. It suggests that we are all wealthy as long as we are on the same wealth level. The instance an individual/society is proved to be wealthier, then despite that fact that our own wealth remains unchanged, we feel poorer/worse off.
Similarly, happiness revolves along the same axis; we feel happy but when we discover others who appear to experience "higher levels" of happiness, we then subconsciously engage a "relative scale" in our brains and we immediately compute that we can be happier because we see others whom we deem to be happier. Conversely, when we see others who don't appear to be as happy as we are, we compute in our minds that we have arrived.
I think that those in the rural parts of poor countries probably have the purest and longest lasting kind of happiness. Why? Because their "relative scale" doesn’t change much over time, hence they are happier over longer periods. This contrasts sharply with we fickle westerners and western-minded folk. One item is barely in fashion before it becomes unfashionable to own it and with the quick turnover of what is fashionable so comes multiple opportunities for our happiness to remain intact or diminish somewhat. Some people are affected more than others but in extreme cases, children try to emulate fashion models to the point of self destruction. Of course all this is subconscious and it takes a lot of effort to consciously manage one’s own relativite positioning and crucially, what it means to us.

Keeping in mind that pictures speak a thousand words, it then subsequently becomes irrelevant what else follows in the way of column inches. The message - intentionally or otherwise - has been understood or misunderstood (as the case may be). Before people see/read the rest of the article (if they even bother to), they are first confronted with the title "illegal immigration" then the image (above).









